If you’re just starting out, you may be wondering how many prints of your original artwork you should get made. This can be hard to determine since you are not yet at a point where you can gauge approximately how many orders you will get. There are also quite a few options when it comes to getting prints made. So how do you know what to do?
Getting noticed online is a huge deal to your creative business. You should be active on social media everyday posting relevant content and connecting with your audience. This takes a lot of time and commitment so you want to make the best of every post. Posts or pins with images get shared more than text based posts, and the better you make your images and descriptions, the higher the chance of it getting shared or clicked on.
Managing your time can be hard enough when running your own small creative business. You are often the sole person responsible for producing your products, creating your art, promoting your business, and making sales. You’re also responsible for all of the backend business related stuff like your own taxes, website management, and social media marketing - this last task can often seem like the most daunting and time consuming, but it doesn’t have to be!
Sending out regular newsletters to people who have elected to signup through your site can be very beneficial to your business. By keeping in constant contact, you are reminding them that you are here and you just might have something new to tell them about. You may have multiple signup boxes throughout your site for different purposes - to see who is interested in what topic or maybe to send them to a free or paid download. So how do you send one newsletter to several different lists at one time?
I love automation. Automatic bill pay, automatic invoices, automatic software updates, automatic coffee (ok, my Keurig is close enough)… I’ll take it all. And why not? Technology can make your life easier so you can focus on your really important tasks for the day. It’s unfortunate to hear people are sending their free or paid downloads to people who sign-up through their site one-by-one simply because they do not understand how to use MailChimp. In this simple tutorial, you’ll learn how to make this automation a part of your business.
It’s the beginning of 2016 and like most people, you are considering what you want to accomplish this year. Improving your creative business should be at the top of your goal list. Even if you consider yourself to be successful, there’s always something more you can do. For example, Spreesy is a relatively new sales platform integrated into Instagram that you may not have yet tried.
Pinterest is a search engine just like Google. Luckily for artists, it is a visual search engine. Small businesses can thrive in Pinterest. It is filled with beautiful images called pins that people pin to their boards. While people are repinning pins to their boards, other people who follow them are then able to see the pin. You just have to apply a few key strategies to your pins and you can really make something go viral.
Facebook can be a great business tool if you find the right groups to join. By joining groups, you can expand your network past your business Facebook page. Facebook groups can offer you a way to promote your business or provide support to others in your field.
One of the first pages people visit after they see your Home page is your About page. Your Home page is often more like a landing sales page that gives a someone a high level overview of what your site will provide them.
Ok, let’s get right to it. You need a website that best represents who you are as an artist. When someone first visits your site, they should have a good idea of the type of artist you are right from your home page. They should also be able to easily buy your art or request commission work.
Creating a new business can be very overwhelming. There are so many things you read about online and it can be hard to know where to start. For most creative businesses, there are some key items you can focus on to get started in the right direction. Slowly expand your knowledge and capabilities overtime and you will lessen your frustrations for trying to do too much too quickly.
I often see people asking the same questions about how to sell their art on a Facebook group that I follow specifically developed for promoting and selling art. The questions range from 'how much should they charge' to 'how do they know who to sell to'. For the former, if it is appropriate, I usually post a link to the article I recently wrote based on advice from an expert that outlines a couple great methods for pricing art. For the latter, the answer is a bit more complicated.
In today's world, you cannot ignore the legal aspects of running a business or selling your products. Your livelihood may very well depend on it.
It’s a lot of work. It’s time consuming. And it can propel your art career forward faster than any other platform.
Like most artists, you may have several social media accounts you regularly update with your latest work. Fine Art America, Art Pal, Ebay, and Etsy, might be at the top of your list for where to sell your art. All of these are great resources, especially when you are diversified across several platforms.
We have all heard the famous line: "I bought it on Etsy". We might have even muttered those words ourselves.
As creative people, we know it's important to recognize the artist behind the work. But how do you get recognized as in independent artist when you are just one among many in the sea of Etsy?
Starting out new in any business is not easy, especially the creative freelancing world. You have to prove your talents and capabilities before someone is willing to pay a decent fee for your services.
How is freelancing different than working for an established company? If you go the traditional route of going to college and are lucky enough to land a job working for a corporation in any industry, you are paid a lot of money to do a job that you likely haven't yet convinced anyone you are capable of doing. You are hired on the expectation that you will perform well and be a valuable asset.
I made the move from WordPress to SquareSpace and haven’t looked back.
When I first started to look for a web hosting service, I did not know much about what I was getting myself into. I was very green and had no idea how websites were even built. I searched around Google and found that most everyone I came across were using WordPress.
Social media is has to be an integral part of your business. But it doesn’t have to take a lot of time and frustration trying to find the right sizes for photos or the best times to post.
The number one thing people often feared when starting a new site is wondering if anyone find value in their content and keep coming back for more. How are you going to generate and continue to grow traffic? We’ve all read success stories that increased their organic traffic from 0 to 100 or even to 10,000 per month seemingly overnight or just after a few short months. How do they do it? Write great content, market the heck out of it, and have an effective way of capturing email addresses. Simple enough, right? Wrong. This is one of the hardest things to do.
Many people believe one of the many good blogging habits to have is writing posts close to 2,000 words to help you have a higher Google ranking. Another good habit is to incorporate statistics and with links to well-respected sources. But regardless of the length and number of links, you still need to have great blog content.
I contemplated if I should find a lawyer in my town or find an online lawyer to trust. Both have their benefits. In person, you can actually meet who you will work with and build a relationship. Anything on-line is convenient, but convenience is not always the best option. For me, I considered my current needs.
Get started the right way with an LLC or Corporation and the SCAMS you’ll want to watch out for
Choose the best business structure for you, be prepared for quarterly taxes, and get a great lawyer behind you. This is a prime time for scammers and they will take advantage of you every chance they get.
There are still a few things you simply cannot do completely on-line. You'll need to be prepared before you go to your bank to open your Business Bank Account.
This guide will take you through the basics of taking your online business from “idea” to “deployment”. If you are unfamiliar with the in’s and out’s of web design, starting a website business can be a complicated and involved process that requires a lot patience and a large learning curve. We’ll start small with the first part of this guide broken down into easy to understand sections and then fine tune each step to get your online business up and running.
Getting in front of the video camera can be an intimidating experience. But it might also be that extra push you need to really connect with your audience. Being prepared with the right equipment and content is to deliver a video blog, online interview, or webinar that will capture your audience is key.
Imagine your website with a ton of content on it. Each article might have several links within the content. Now, an affiliate has updated their link. What are you going to do? Instead of spending hours going through each article to update each link, and hoping you don't miss any, you simply update the link one time in Pretty Link. How awesome is that?
PayPal has a business account option for $0/month. But there are fees you have to be aware of and plan for when pricing your products and services.